Validate emails instantly remove inactive, invalid, and spam trap emails in bulk. This reduces your bounce rate and improves your deliverability to guarantee better engagement and return on your email marketing program.
Adding email validation to your list cleaning process ensures that your messages are only sent to active subscribers, increasing the likelihood of them reaching their intended recipients’ inboxes. It also eliminates spam traps and spoof addresses, which are often mistaken for legitimate email addresses by spam filters.
Validate Emails Instantly with These Top Free Tools
A basic approach to validating an email address involves checking the syntax of the local part (before the “@” symbol) and the domain part (after the “@” symbol). This includes looking for common errors such as missing “@” symbols, spaces and incorrect characters. It’s important to check syntax because email servers expect that addresses follow a specific format in order to be delivered reliably.
More sophisticated solutions take a much more comprehensive approach to validating email addresses. They use dozens of different checks and tests to identify weaknesses that standard syntax rules may miss. These advanced techniques act like x-ray vision for email addresses, seeing past basic syntax and identifying issues that are hidden to the naked eye.
Adding email validation to your list-cleaning process will dramatically improve the performance of your entire email marketing program. By reducing the number of emails that bounce back as undeliverable, you can be sure your messages are only being sent to active, engaged subscribers who will respond to your offers and emails.